RSA 2020 - San Francisco, CA
This conference experience consisted of three significant events, all requiring a visual strategy that could translate over different environments. First was the 20x30 booth in the North Hall, the second was a hotel takeover at Hotel Zelos, and finally a Wednesday night exhibit/party curated at the SFMOMA. All of which were meant to strengthen CrowdStrike’s brand purpose while driving measurable results.
Project leads: Marie Reyes | Chenda Hong | Matt Ansoorian | Melanie Wells | Tanner Goldbeck (Art) • Photos by John Agcaoili

Hotel Zelos - SF

The Exhibit/Party - SFMOMA